Esports Investments


Image credit: Olympic.org

Image credit: Olympic.org

ESPORTS MONTHLY AUDIENCE SIZE TODAY VS. WHERE IT'S HEADING

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Source: Goldman Sachs Investment Research, NewZoo survey (2018 Global Esports Market Report)

LUCRATIVE MONETIZATION OPPORTUNITIES ARISING AS A RESULT
Like traditional sports, media rights will eventually become the largest source of eSports revenue, followed by sponsorships.


Esports Revenue Stream 2017

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Esports Revenue Stream 2022

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Advertising and sponsorship are the largest sources of esports revenue today…

Source: NewZoo, Goldman Sachs Global Investment Research

LANDMARK MEDIA RIGHTS DEALS TAKING SHAPE

To date, there have been several landmark media rights deals, including:





As media rights and sponsorship continue to grow, along with the formalization of pro sports leagues, we expect total eSports monetization will reach

$ 3B

By 2020




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TRADITIONAL PRO SPORTS ARE JOINING IN

eSports keep fans engaged during the offseason. For developers, tournaments can further grow audiences, engagement, and monetization.

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NBA and Twitch

Twitch will broadcast all NBA eSports matches. This league operates much like the NBA with player salaries, marketing and product licensing.

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NFL & ElectronicArts Sport

In April 2017, the NFL announced that in partnership with Electronic Arts it planned to air exclusive broadcasts of the Electronic Arts Sports Madden NFL 18 Championship and the Madden NFL 18 Ultimate League on a number of Disney networks.

Source: Goldman Sachs Global Investment Research