Abbe Borg - DieHardBirdie

Abbe “DieHardBirdie” Borg announces new partnership with eSports agency Rumble Gaming


By: The Soho Loft Media Group


Senior gamer "DieHardBirdie" confirms new partnership with Rumble Gaming and shares his future plans with the gaming agency


New York, 20 May 2020 -- Abbe "DieHardBirdie" Borg, the 78-year-old senior world champion on Counter-Strike: Global Offensive (CS: GO), undertakes new partnership deal with Rumble Gaming, a leading global esports talent agency and gaming consulting company.
The announcement of this new partnership between the esports gamer and the agency came with the aim to showcase DieHardBirdie's gaming talent and skills with the aid of Rumble Gaming's expertise in esports talent management, consulting services, and team sponsorships.
Abbe Borg, known as "DieHardBirdie," expressed his delight over the new collaboration. He said, "I have wanted to encourage my fellow elderly to give esports gaming a try and I wanted to reach out to both the older and younger generations and promote video gaming. As a result of this partnership with Rumble Gaming, I hope to expand my network reach and share my skills as a 78-year-old eSports champion."

Abbe Borg - DieHardBirdie LOGO

Abbe Borg - DieHardBirdie LOGO


Rumble Gaming President Evan Kubes said, "We want to help our partners and talent to increase their brand equity and overall market visibility as they explore the gaming and esports space." Kubes noted the increase of digital and media platforms like Twitch which provide athletes, gamers, and personalities modern ways to interact with their fans and improve their fanbase.
In recent news, Rumble Gaming announced its partnership with multiple NBA-centric properties to help NBA athletes enter the gaming and esports ecosystems. Abbe "DieHardBirdie" recently appeared in the maiden episode of the "DSCVR eSports" tv show filmed in Nasdaq Studios in New York and has started his own Twitch live streaming channel.



About DieHardBirdie
Abbe Borg, best known as "DieHardBirdie," is a Sweden-based Counter-Strike: Global Offensive (CS: GO) senior world champion at 78 years old. Abbe is tagged as Birdie because of his talent in mimicking bird calls and sounds by whistling with a leaf or other materials. Abbe is an art lover and fond of origami. We can often find him creating interesting sculptures out of old books and crafting beautiful paper flowers for his family and new friends and acquaintances when not video gaming.
DieHardBirdie can be reached at moc.liamg%40eidribdraheid.


About Rumble Gaming
Rumble Gaming is a full-service esports and gaming company, offering talent management, legal and marketing services, as well as a fully integrated media platform and distribution network. As a talent agency, Rumble bridges the gap between brands and the esports/gaming ecosystem by facilitating partnership opportunities and creating authentic marketing activations. As a media platform, it has a content distribution network bolstered across the spheres of digital and linear media which, coupled with production studios in Toronto, New York, and Los Angeles, uniquely positions Rumble Gaming to create and disseminate content.

Rumble Gaming Contact:
Andréa DoregoDirector, Public Relations & Communicationsmoc.vtgnimagelbmur%40aerdna